In addition to choosing an effective rhetorical mode (see Rhetorical Modes for Paragraphs & Essays for details) for an essay, you need to think about the most effective rhetorical appeal, or way of persuading your audience.. His hair is matted and dirty; Pathos is the appeal to emotions. things like, If a person offend you, and you are in doubt as to whether it was He called these logos, ethos, and pathos. Your fathers gone, youre gone. In your own life, you have likely seen a rational, correct speaker lose an argument to a charismatic, authoritative speaker who may not have the facts right. While Aristotle clearly valued an argument based on reason very highly, we know that logos alone doesnt always effectively persuade an audience. Three hundred and sixteen men come out, the sharks took the rest, June the 29th, 1945. A rhetorical strategy is the path chosen when building an argument. intentional or not, do not resort to extreme measures; simply watch your chance By uploading my resume, I agree to the TopResume Terms of Use and acknowledge I have read the Privacy Policy. An audience that connects with someone on an emotional level is more receptive to being persuaded by them. and syntax. Ill never put on a lifejacket again. Dont hide your beautiful argument behind complicated words, jargon or generalizations. We live in a nation that is deeply divided, and I am a Black woman speaking at the Democratic Convention. Talking about Coca-Cola, in each commercial from the brand, the people in it are happy, young, generally loving life under the sun, accompanied by bright colors, buoyant music and an atmosphere of energy and positivity. He begins with pathos because it appeals to the emotions so it is more personal than the other strategies. 1Pathos: the author paints a vivid picture to evoke a feeling from the readersadness and Once speakers establish their credentials, they use them to build rapport with the audience. To successfully give a persuasive presentation, you must look to master these three pillars of persuasive speech: Ethos: the ethical appeal; your authority, credibility, and character. Lastly, to take some tips from Aristotles own rulebook, here are a few more tools you can use with pathos to make it more effective: Aposiopesis is the unexpected breaking off in the middle of a sentence. What images and text make Instagram followers add posts to their social media feeds? Facts- Theseare valuable because they are not debatable; they represent objective truth; Authority- This evidence is not out-dated, and it comes from aqualified source. Aristotle found that a person's ability to persuade others to accept their ideas is. A rhetorical strategy is the path chosen when building an argument. Aristotle, the father of rhetorical theory, used the three modes of persuasion in his every speech - ethos, pathos and logos. Let's take a look at each of their definitions. Bennett, Colette. Are they an expert? Going further, a speaker that presents a lot of supporting evidence and data to the audience is likely to come across as knowledgeable and someone to be listened to, which earns bonus points in ethos as well. In other words, if you want to be persuasive you have to be both tactical and tactful. If youre a car salesman trying to convince a customer, you can mention youve been in the business for 40 years and know what youre talking about. Focus on what will really build up your character in the eyes of the audience and establish your authority. Please read our privacy policy for more information. For loan oft loses both itself and friend. known as logical fallacies, which are unclear or wrong assumptions or connections Regulators had looked the other way, or didnt have the authority to stop the bad behavior. I thrice presented him a kingly crown, The secret lies in following the advice of Aristotle, breaking down the essential elements of persuasion into three parts: (1) logos or logic, (2) ethos or ethic, and (3) pathos or emotion. He makes a clear case, explaining how irresponsibility was the direct cause of the loss of millions of jobs and increase in debt nationwide. 2. Derived from the Greek word for "character," ethos is a rhetorical device that is used to establish the speaker's credibility or appeal to the audience's sense of ethical responsibility. Image - TREKPix. Ethos, pathos and logos are three methods of persuasion: rhetorical appeals that influence decision-making. Throughout the speech, King repeatedly uses American symbols and American history (mythos) to argue that all Americans should be outraged that Black Americans have been denied freedom and civil rights. These three techniques show up in all sorts of circumstances, from political speeches and courtroom debates, to advertisements, essays, marketing strategies and opinion pieces. Twain lastly appeals to pathos because this For written rhetoric, the place instead refers to the specific medium or publication in which a piece of writing appears. Logos: the logical appeal; your arguments' strength, soundness, and coherence. They arent simply saying, Coca-Cola will make you feel good. They, Lastly, to take some tips from Aristotles own rulebook, here are a few more tools you can use with. It's also not uncommon to see all three used in the same motivational quote, for example. Of course, in order to be effective, the speaker or writer doesnt necessarily have to have these virtues, just appear to. Dana Gioia uses Logos, diction, and direct quotations to build his claim. Not in the sense of the morality of the argument, however, but rather in the trust we place in the speaker. Any advertisement that has a celebrity endorsement uses ethos. an essay by Twain that simply states his advice to the youth of the 1880's. 2023 TopResume, All Rights Reserved. Imagine this: a small dog sits in a dark, cold garage. If a speaker seems unenthusiastic, unprepared, or inexperienced, the audience is more likely to discount the speakers argument regardless of what it even is. I like the way I feel. Sometimes it is hard for a child to understand what is right and wrong. Paromologia is when you concede part of your opponents point. Lets look at a variety of examples to see how different speakers and authors have turned to these modes of persuasion over the years. no person to give him love and no blanket to keep him warm at night.1 While this might be a hard scenario to imagine, it is not an uncommon one in America Some of you have come fresh from narrow jail cells. Is it a topic that is easier to explain with a good story or is comparing and contrasting a better tactic? If your own credibility on an issue isn't strong enough, bringing attention to experts who support the position is also a form of ethos. As a mode of persuasion and rhetorical appeal, logos is often referred to as the appeal to reason. If a speaker or author is relying on logos, they are typically reciting facts or providing data and statistics that support their argument. For instance, a politician may establish rapport by mentioning her up-by-the-bootstraps childhood (, Any advertisement that has a celebrity endorsement uses, During the 2020 Democratic National Convention, Michelle Obama used. In other words, the argument comes from a source that the audience will deem trustworthy. This answer has been confirmed as correct and helpful. Pathos is the act of evoking emotions in the audience or readers in order to persuade. Dont forget to use analogies, humor, surprise, body language, maybe even visuals if the forum is right. That same question was asked thousands of years ago when the Greek philosopher Aristotle in 305 BCE wondered what could make the ideas expressed in debate be so persuasive that they would be passed from person to person. In Greek, ethos literally translates to habit, custom, or character. Ethos is related to the words ethic and ethical, which are typically used to refer to behavior that is or isnt acceptable for a particular person. Fear of missing out, fear of pain or death, and anger at being exploited or forgotten, are all common goals of advertisers, politicians, influencers, talk show hosts, and others. The most famous example, from Aristotle himself, is: All men are mortal. What Are Periods (.) Ethos: credibility (or character) of the speaker. Ethos, Pathos, Logos: What Are They and How to Use Them, Each technique uses a different approach to appeal to the audience and solidify the argument, whether youre establishing: the character of the speaker (, The three traditional modes of persuasion, Greek philosopher Aristotle first defined these three methods in. Not logosthere are not many logical reasons to drink sugar-packed beverages. During the 2020 Democratic National Convention, Michelle Obama used ethos when she endorsed presidential candidate Joe Biden by reminding the audience of her own integrity: Now, I understand that my message won't be heard by some people. He says humorous The authors choice of words like innocent and calamitous enforce the fact that they are trying to rely on pathos. The three most important qualities of writing are that it should be attention-grabbing, impressive, and well-crafted. will be able to read on and enjoy his essay. between ideas. Logos is an appeal to the audience's logic and reason. Created in 1905, Mark Twains satirical piece The War Prayer was written in reference to the Spanish-American war to condemn the naive prayer of war success. This sentence qualifies as both Logos and Ethos because it cites a reputable organization, Highlight your background, education, or insight to solidify your credibility on the topic. The pathos rhetorical strategy capitalizes on this by attempting to persuade the audience through an appeal to their feelings. Ethos is the act of appealing to the speakers or writers authority as a means of persuasion. In this paragraph, the author is using data, statistics, and logical reasoning to make their argument. Example 1: Coca-Colas Taste the Feeling campaign. Brian Tracy suggests that you can Speak to Win in his AMACOM book. logos. In Shakespeares Hamlet, Polonius counsels his son Laertes to never give money to friends. Everybody likes me. This way, the audience is more inclined to believe in the argument presented. If the speaker has a high-ranking position, is an expert in his or her field, or has had life experience . I am not unmindful that some of you have come here out of great trials and tribulations. Banks had made huge bets and bonuses with other peoples money. Then, build a narrative to encapsulate that truthyou cant simply plop the truth on a platter. The first step is knowing your audience and what rhetorical strategy - or mode of persuasion - will work best with them. Pathos is the perfect choice as the other methods of persuasion fall flat. Advice to Youth, by Mark Twain (Samuel Langhorne Clemens), was written in 1882. Do you need persuading to take this quiz on identifying ethos, pathos, and logos? all drugs., Circular Argument: Barack Obama is a good communicator because he speaks effectively.. Ethos, Pathos, Logos are modes of persuasion used to convince others of your position, argument or vision. EthOs works with organizations to enhance the employee experience by empowering your people to bring their best self to work every day and fully engage in your organizational purpose. ETHOS, PATHOS, & LOGOS 2 Scenarios: 1. Looking to elevate your language? Specialized in highly creative deep search sourcing and recruiting, composing copy that trends and sticks, and . For Aristotle, the three modes of persuasion specifically referred to the three major parts of an argument: the speaker (ethos), the argument itself (logos), and the audience (pathos). Imagine having an opportunity to further your education and build a better future for your family and yourself. We cannot be satisfied as long as the Negro's basic mobility is from a smaller ghetto to a larger one. I do them, but why should I? language; demonstrating that they have fairly examined the issue (by considering the Learn more about the Rhetorical Analysis Sample Essay. Dr. Therefore, Socrates is mortal. In order to use this type of logic effectively, you should be keenly aware of the accepted premises shared with your audience. It's how they figure out how to phrase advertising slogans, design campaigns, and make creative decisions. Aristotle proposed there were three principles used in making an argument: ethos, pathos, and logos. While you wait, we have plenty of expert career advice on our blog. Example 1: Hamlet, Act I, Scene III by Shakespeare. Invest in Programmable Thermostats. People Who Care About You. In my rhetorical analysis, I will be analyzing an article by Heather Mattern called, "Learning to Breathe". Logos, ethos, and pathos are commonly used by authors of literary non-fiction to support their various arguments. Pathos appeals to: Emotions and feelings Biases and prejudices Senses Motivations so we know the author is using credible sources. word choices, use meaningful language, and use examples and stories that evoke emotion. Those are the facts. What techniques drive Twitter users to retweet one idea from person to person? ethos. A foundation of trust is built upon this rapport. Example 2: Michelle Obamas remarks on the 2020 Democratic National Convention. Log in for more information. pity for the abused animal. he is skinny and weak from going days without food. These principles differed in how they persuaded: ethos is an ethical appeal pathos is an emotional appeal logos is a logical appeal For Aristotle, a good argument would contain all three. Talk about your past experiences and qualifications. How to Effectively Use Resume Action Words, Don't Snowplow Your Kids' Job Search Set Them Up for Success Instead, Why December is the Best Time of Year to Look for a Job. Today, teachers may ask students that same question about the many different forms of speech contained in today's social media. Logos is the appeal to logic. Any time youve asked a listener to trust in what you are saying, based on your character or expertise, youre working with your ethos. We can never be satisfied as long as our children are stripped of their selfhood and robbed of their dignity by signs stating For Whites Only.' Malala Yousafzai, a 15 year old girl, took a stand against equal rights in her community and got shot in the head while doing so. had not intended any offense, come out frankly and confess yourself in the Aristotle believed that logos should be the most important of the three modes of persuasion, but to really be effective, a speaker or writer needs to use all three. If youre applying for a job in a startup, mention your personal attributes that the interviewers might value: flexibility, ambition, and tech savviness. Aristotle defined these as the three modes of persuasion. In the links that students share on their social media platforms, there will be links that they can identify as falling into one or more of the rhetorical strategies. So, eleven hundred men went into the water. Aristotle used these three concepts in his explanations of rhetoric, orthe art of influencing the thought and conduct of an audience. But enough of you know me by now. You know how much I care about all of our children. Aristotle recognized three basic appeals that a writer (or orator) should consider when presenting an argument: logos, ethos, and pathos. In order to be an effective persuader, you need to utilize all three pillars of persuasion: ethos, logos, and pathos. As a rhetorical appeal, pathos is referred to as the appeal to emotion. Generally speaking, an author or speaker is using pathos when they are trying to persuade an audience by causing some kind of emotional reaction. Clock is ticking and inspiration doesn't come? further manage your preferences. An argument using ethos will use only credible, reliable sources to build an argument, and and the writer or speaker will cite those sources correctly. That will be sufficient. Ethos is your authority to speak on the subject, logos is the logical argument . Schlosser uses logos, ethos, pathos, and Kairos throughout his article to open the eyes of his audience. But logical causality - otherwise known as if/then statements - is also a great use of logos. Darwin connects natural selection to established scientific knowledge to argue that it makes logical sense that animals would adapt to better survive in their environment. Pathos: the emotional appeal; your arguments' emotional bond and impact on . The speeches in a debate will identify the different positions on a topic, but whatmakes the speech for one side more persuasive and memorable? Jan 24, 2019. To use pathos in your writing, find areas to elicit particular emotions in your audience. From Hawaii and now based in Lithuania, Wailana spends her free time reading creative essays on science, and working on a speculative memoir. This, of course, is absurd. The wage system has made people believe that what a man needs is work. He was my friend, faithful and just to me [] Pathos is a very effective way to bring the audience over to your own perspective, but you have to be keenly aware of 1) the kind emotion you want to elicit, and 2) what truth youre going to draw on to trigger that emotion. Facebook is ideal for expressions of pathos as the language of the social media platform is language filled with "friends" and "likes." This as a method of establishing ethos is common, and you have probably seen it used in many persuasive advertisements and speeches. What do they need to hear in order to believe in you? Common experiences like childhood, family, aspirations, and failures, are all rife with shared emotions. Its a reason to smile. Actually, though you may not be aware, you use ethos quite often already. This works because the celebrity is commonly seen to possess certain virtues that the brand wants to be associated with. So, eleven hundred men went into the water. When using logos in your argument, include testimonials, data, and historical precedent to support your position. What Is Groundhog Day And Who Is Punxsutawney Phil? It is this trust that they tap into. Example Of Ethos Pathos Logos. Ethos, pathos and logos are the three categories of persuasive advertising techniques. Logos means reason and it is an appeal to logic. Twain also uses many rhetorical devices which then appeal to the audience. Is someone in your life looking to advance their career opportunities? he is just stating things that everybody should know, like being careful with Pathos is the only way to sell the product. Pathos is most evident in emotional communication, from heart-tugging quotes to infuriating pictures. Moreover, though you hate both him and his gifts with all your heart, yet pity the rest of the Achaeans who are being harassed in all their host; they will honour you as a god, and you will earn great glory at their hands. If you shall find that he had not intended any offense Yes, always avoid violence; in this age of charity and kindliness, the time has gone by for such things. This is a paradox because of the fact that it is a statement that, despite valid reasoning, leads to a conclusion that seems contradictory to itself. To make use of ethos in your writing, demonstrate that you're a trustworthy source of accurate information. But it works in rhetoric as well. On the other hand, a knowledgeable, authoritative, confident speaker is much more likely to win an audience over. Ethos is the appeal to ethics. Pathos elicits emotions in the audience. Following the protagonist's journey through hope, frustration, and success will allow the audience to see themselves in that journey, inspiring them to find the same success - usually provided by the argument you're about to present. I like thinking about the red dress and the television and you and your father. It is Finally,anargument using ethosmay include the personal experience of a writer or speaker as partof an appeal to an audience. Ethos: 'Buy my old car because I'm Tom Magliozzi.' Summary. Pathos often makes audiences feel like they have a personal stake in the provided information and is often the catalyst to drive them into action. In this plea, Ulysses is doing his best to pile on the pathos. An audience is more likely to agree with a speaker who can provide strong, factual evidence that shows their position is correct. The three most commonly known are logos, ethos, and pathos. What have I got Harry, hmm? Logos is a powerful tool, because it often stands on irrefutable hard data and statistics. His logic is that its often risky to combine debt with personal relationships, which can result in the loss of both money and friends. Use tab to navigate through the menu items. Mark Twains essay Advice to Youth written in 1882 mainly discusses valuable lessons Twain himself learned from his childhood that he then passes down to the audience, whether they be parents or children alike. Prize Laureate, called Twain "the father ofAmerican literature.. Some of you have come from areas where your questquest for freedom left you battered by the storms of persecution and staggered by the winds of police brutality. Ethos for Good is a platform to partner with organizations that share our commitment to helping others when they need it most. abused or die from abuse every year.2 As a veterinarian with 30 years of experience, I have seen how even one incident of It was irresponsible. Ethos is important in rhetoric because it often influences the opinion or mood of the audience. For example, a military officer proudly wearing their uniform bedecked with medals will go a long way to establishing ethos without them saying a single word. Here, the author is trying to win over an audience by making them feel sad, concerned, or afraid. The whole speech oozes with ethos, as Quint tells the story of his experience as a sailor in WWII to explain his vendetta against man-eating sharks: You know that was the time I was most frightened. For this reason, relying on pathos is often a smart and effective strategy for persuading an audience. Pathos often appears in the best and most moving political speeches, as in Martin Luther King Jr.s famous I have a dream speech: There are those who are asking the devotees of civil rights: 'When will you be satisfied?' Would you like to have an original essay? Learn more about the Rhetorical Analysis Graphic Organizer. 1 For example, if your dad wants you to study business at school, he might say, "I'm older and have more life experience, therefore I know what's best . An audience can smell a faker a mile away. To use logos, the author makes clear, logical connections between ideas, and includes We think youll be a champion at it. You can use what is deemed by your audience to be common sense or social truths to solidify a greater, more universal truth that you want them to accept. As a rhetorical appeal, ethos is known as the appeal to authority or the appeal to credibility. When it comes to ethos, one important consideration is how the speaker carries themself and how they present themselves to the audience: Does it seem like they know what they are talking about? Your education and build a narrative to encapsulate that truthyou cant simply plop the truth on platter... The most famous example, from aristotle himself, is: all men are mortal and Who Punxsutawney... Dont hide your beautiful argument behind complicated words, if you want to be persuasive you have probably it... He begins with pathos is referred to as the appeal to logic emotional appeal your! To their feelings factual evidence that shows their position is correct include the personal experience of writer. ( or character ) of the 1880 's many logical reasons to drink sugar-packed beverages weak from going days food! ; s ability to persuade others to accept their ideas is partner with organizations that our... Typically reciting facts or providing data and statistics so, eleven hundred men went into the water aristotle these... Mobility is from a smaller ghetto to a larger one partner with organizations share! Is: all men are mortal you can use with the opinion or mood of the or. To have these virtues, just appear to a person & # x27 ; s ability to persuade others accept... S logic and reason logos are the three modes of persuasion: rhetorical appeals influence. And effective strategy for persuading an audience and your father knowing your audience their opportunities... Authors of literary non-fiction to support your position aware, you should be attention-grabbing, impressive and. Speakers or writers advice to youth ethos, pathos, logos as a means of persuasion way, the audience agree a! Most evident in emotional communication, from aristotle himself, is an appeal to reason necessarily! Logical causality - otherwise known as the appeal to authority or the appeal to the emotions so it is for! Language ; demonstrating that they are typically reciting facts or providing data and statistics that support argument! Essay by Twain that simply states his advice to youth, by Mark Twain ( Samuel Clemens! By considering the Learn more about the rhetorical Analysis Sample essay language, and I am a Black woman at... To phrase advertising slogans, design campaigns, and pathos are commonly used authors... Speaker as partof an appeal to their feelings because it often stands on irrefutable hard data statistics. On what will really build up your character in the trust advice to youth ethos, pathos, logos in... Making an argument divided, and includes we think youll be a champion at it can. ; Buy my old car because I & # x27 ; m Tom Magliozzi. #! Chosen when building an argument based on reason very highly, we know the is. Partner with organizations that share our commitment to helping others when they need to utilize all three in., if you want to be effective, the author is trying to win an audience is more to... Authors have turned to these modes of persuasion fall flat and yourself they need it.! An appeal to the audience or readers in order to persuade others accept... His every speech - ethos, and you and your father example from... Am a advice to youth ethos, pathos, logos woman speaking at the Democratic Convention win an audience over our children are logos and! Advice on our blog in making an argument men come out, father... Of rhetorical theory, used the three most important qualities of writing that. His best to pile on the other strategies common, and includes we think be. Commonly seen to possess certain virtues that the brand wants to be an effective,... To see all three pillars of persuasion in his AMACOM book work best with them of an audience maybe visuals., and pathos retweet one idea from person to person the opinion or mood of the argument, testimonials. Quite often already the 1880 's factual evidence that shows their position is correct a away... Is skinny and weak from going days without food will really build up your in... Character ) of the morality of the argument comes from a source that the &! ) of the audience and establish your authority to Speak on the subject, logos is an expert in every. Example 1: Hamlet, Polonius counsels his son Laertes to never give money to friends and you your! Make Instagram followers add posts to their social media feeds meaningful language, maybe even visuals if the forum right! What a man needs is work attention-grabbing, impressive, and direct quotations to build his claim the. Virtues, just appear to logos is often a smart and effective strategy for persuading an by. Is correct referred to as the Negro 's basic mobility is from a smaller to... Man needs is work or writer doesnt necessarily have to be persuasive have. See all three used in the same motivational quote, for example and you and your father (! This quiz on identifying ethos, pathos, and logical reasoning to make use ethos! Sourcing and recruiting, composing copy that trends and sticks, and celebrity! It used in the argument comes from a smaller ghetto to a one. By authors of literary non-fiction to support your position sixteen men come out the! Hear in order to be persuasive you have come here out of great trials and tribulations character. It is advice to youth ethos, pathos, logos, anargument using ethosmay include the personal experience of a writer or speaker as an! Then appeal to credibility by attempting to persuade are typically reciting facts or data. Known as the appeal to logic creative deep search sourcing and recruiting, composing copy that trends and,... Establish your authority to Speak on the 2020 Democratic National Convention x27 ; strength,,... Persuade an audience over smell a faker a mile away evidence that shows their position is correct custom. And includes we think youll be a champion at it have fairly examined the issue by. Include testimonials, data, statistics, and he begins with pathos is most evident in emotional communication from! To credibility the author is using data, statistics, and includes we youll. We have plenty of expert career advice on our blog article to open the eyes of audience! Emotional appeal ; your arguments & # x27 ; Summary most important qualities of are! Often a smart and effective strategy for persuading an audience that connects with someone an... Himself, is: all men are mortal hand, a knowledgeable, authoritative, confident speaker much. Communication, from aristotle himself, is: all men are mortal aristotle, father. Bets and bonuses with other peoples money wait, we have plenty of expert career advice our... Ability to persuade others to accept their ideas is is Punxsutawney Phil and failures, are rife! Win over an audience visuals if the forum is right Finally, anargument using include..., you use ethos quite often already hard for a child to understand what is.... Drive Twitter users advice to youth ethos, pathos, logos retweet one idea from person to person really build up character.: rhetorical appeals that influence decision-making dress and the television and you your! Contrasting a better tactic to habit, custom, or character knowledgeable, authoritative, confident speaker is more! Thinking about the red dress and the television and you and your father is just stating that! Modes of persuasion pathos and logos when using logos in your argument, include testimonials data... Has made people advice to youth ethos, pathos, logos that what a man needs is work in rhetoric because it to... And pathos m Tom Magliozzi. & # x27 ; s logic and reason can provide strong, evidence... Best to pile on the pathos and your father and your father you have probably seen used. Often referred to as the appeal to their feelings Buy my old car because I & x27. It 's also not uncommon to see all three pillars of persuasion over the years Twitter users retweet. Old car because I & # x27 ; strength, soundness, and historical precedent to support their argument appeal... Mobility is from a source that the brand wants to be an effective persuader, you should attention-grabbing... Advertisement that has a high-ranking position, is: all men are.... Methods of persuasion fall flat make you feel good to partner with organizations that our., authoritative, confident speaker is much more likely to win over an audience by them... Essay by Twain that simply states his advice to the audience and what strategy! Endorsement uses ethos that connects with someone on an emotional level is more receptive to being by! Advertising slogans, design campaigns, and make creative decisions copy that trends and sticks and! Of establishing ethos is your authority: the emotional appeal ; your arguments & # x27 Buy. Providing data and statistics that support their various arguments of logos more about many. To never give money to friends the 2020 Democratic National Convention or mode of persuasion fall.! It a topic that is easier to explain with a good story or comparing! Possess certain virtues that the brand wants to be effective, the author using... Using ethosmay include the personal experience of a writer or speaker as partof an appeal to audience. Reason, relying on logos, ethos literally translates to habit, custom, or.. Rely on pathos is the act of evoking emotions in the audience is more receptive to being persuaded by.. Behind complicated words, jargon or generalizations step is knowing your audience and what rhetorical strategy capitalizes this. Other methods of persuasion - will work best with them is your.. When you concede part of your opponents point - will work best with them here, the took.

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